MWO Promo Memo

MWO Promo Memo

Advertising Campaigns

March 2020

 Sales Promotions Bank Sponsored Events

 Sales Promotions HOME LENDING DAYS March 26 and 27

For two days this month, our front line bankers will be wearing buttons to encourage conversations with our customers about their current or potential home loan needs. Should a customer have a question or an intention to pur- chase or refinance, the banker will refer them to a mortgage lender. These conversations will have marketing support, such as in-branch flyers, digital screens (where available), buck slips, educational articles, and social media. Download at Onestop > Marketing > Current Promotions > Mortgage > Home Lending days. Lobby staff are also challenged to create a display that supports the designated theme. In March, the theme is First-time Homebuyer Hurdles. Have fun and show off your creativity! SBA LOANS Available Upon Request A new Small Business Administration half-sheet take-away has been created suitable for tradeshows and conferences. Spring signals the beginning of construction season. Our mortgage team has built a new program that enables customers to obtain short-term construction and permanent financing into one convenient loan. Even better customers may receive up to $1,000 when they refinance to a fixed-rate loan after constuctions! To learn more, see page 7. Download it Onestop > Marketing > Current Promo- tions > Mortgage > Construction Loans TREASURY MANAGEMENT/ACH DIGITAL NEWSLETTER March TBA Marketing is working with Treasury Management to build a digital newsletter that will help them communicate new opportunities to manage their finances better and to avoid risk and fraud. Bankers whose clients use, or should use, treasury management solutions will be notified when the newsletter is ready. CONSTRUCTION LOANS Available Now on OneStop

Home Lending Days MAR 26 & 2 7

Talk toabanker today or learnmoreatourHome LendingDaysevent.

Youdon’tneed20% downtosettledown

Thereare lotsof loanprogramsavailable thatempower first-timehomebuyerswith lowerdownpayments.

All loansaresubject tocreditapproval.

MidWest One .com

Earn more with Power Checking Grow with SBA * Fund a variety of needs:

•Buyabusiness •Refinanceexistingdebt •Purchaseequipmentormachinery •Buildorpurchase realestate •Build leasehold improvements • Improveworkingcapital We’reaPreferredLenderProgram (PLP) Participant!

* SmallBusinessAdministration loansaresubject tocreditapproval. MidWest One .bank | MemberFDIC | EqualHousingLender

The SBAexperts atMidWest One can takeyourbusiness to thenext level. Call 800.247.4418 togetstarted.

Earn more with Power Checking Grow with SBA * Fund a variety of needs: HOW TO CONTACT MARKETING For ge eral marketing questions, please e-mail allmarketing@midwe- stone.com. To request a marketing project or service, please use the Marketing Request Form: Onestop > Marketing > Marketing Request Form. To request a donation, please use the Donation Request Form: Onestop > Marketing > Donation Request Form. * SmallBusinessAdministration loansaresubject tocreditapproval. MidWest One .bank | MemberFDIC | EqualHousingLender •Buyabusiness •Refinanceexistingdebt •Purchaseequipmentormachinery •Buildorpurchase realestate •Build leasehold improvements • Improveworkingcapital We’reaPreferredLenderProgram (PLP) Participant! The SBAexperts atMidWest One can takeyourbusiness to thenext level. Call 800.247.4418 togetstarted.

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